Marketing & Channel Planning

Identify perceptions and determine marketing and sales channels.

Business answers

  • Observe how the market views your product versus your competitors.
  • Understand how to position your product in the market.
  • Understand how to align sales channels with your consumers’ lifestyles and habits.
  • Identify ways to tailor your marketing to your audience.
  • Filter data by demographics, psychographics, usage habits & more to easily compare consumer groups, identify opportunities, or interesting anomalies in the data collected.

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